{"id":7368,"date":"2017-07-04T08:00:54","date_gmt":"2017-07-04T06:00:54","guid":{"rendered":"http:\/\/davidp166.sg-host.com\/noticias\/sense-categoria\/bases-legals-per-concursos-a-les-xarxes-socials"},"modified":"2021-05-06T09:09:57","modified_gmt":"2021-05-06T07:09:57","slug":"bases-legals-per-concursos-a-les-xarxes-socials","status":"publish","type":"post","link":"https:\/\/www.pymelegal.es\/ca\/noticias\/rgpd-ca\/bases-legals-per-concursos-a-les-xarxes-socials","title":{"rendered":"Bases legals per concursos a les xarxes socials."},"content":{"rendered":"\n

Els concursos en les xarxes socials s\u00f3n cada dia una pr\u00e0ctica m\u00e9s com\u00fa i establerta per la majoria de les empreses. \u00c9s una forma r\u00e0pida, c\u00f2moda, i moltes vegades econ\u00f2mica, d\u2019aconseguir nous seguidors i fidelitzar a la comunitat, per\u00f2 quantes d\u2019aquestes empreses treballen les bases legals per regular-los?

En aquest post, detallarem que han d’incloure aquestes bases perque compleixin amb la normativa de cada xarxa social. Partirem de la base d’un concurs de participaci\u00f3 oberta i gratuita.<\/strong><\/h2>\n\n\n\n\n\n\n\n

Per comen\u00e7ar, cal tenir una planificaci\u00f3 clara sobre el concurs (durada, premi, participaci\u00f3, normes, etc). Un cop tens aix\u00f2 planificat, cal redactar les bases legals, que han de ser accessibles per als participants en qualsevol moment.

Hauran d’incloure la seg\u00fcent informaci\u00f3 m\u00ednima:

IDENTIFICACI\u00d3 DE L\u2019ORGANIZADOR<\/strong>
Cal incloure el nom de l\u2019empresa, domicili social, CIF i adre\u00e7a de correu electr\u00f2nic.

DESVINCULACI\u00d3 DE LA XARXA SOCIAL<\/strong>
Facebook ho exigeix en la seva normativa i les altres xarxes socials t\u2019ho agrairan. En aquest punt cal deixar clar que la xarxa social que utilitzes com a canal no t\u00e9 res a veure amb la promoci\u00f3 i que la informaci\u00f3 i l\u2019organitzaci\u00f3 del concurs recau en l\u2019organitzador.

\u00c0MBIT TERRITORIAL<\/strong>
Cal indicar quina zona geogr\u00e0fica inclou el concurs. Per exemple, \u00e9s com\u00fa que a Espanya es realitzin accions \u00fanicament per les persones que viuen en la pen\u00ednsula.

PER\u00cdODE DEL CONCURS<\/strong>
Quan comen\u00e7a i quan est\u00e0 previst que acabi.

PARTICIPACI\u00d3<\/strong>
S\u2019explica com es pot accedir al concurs i quines condicions s\u2019han de complir. Per exemple, hi ha concursos en els que solament poden accedir persones majors d\u2019edat. Aqui podrem indicar aspectes com si cal compartir una foto, mencionar alg\u00fa, etc.\u00a0

ADVERTENCIES LEGALS SOBRE LA PARTICIPACI\u00d3 EN L\u2019 EVENT<\/strong>
En quin cas es pot anul\u00b7lar una participaci\u00f3 i quan es considera que hi ha un \u00fas fraudulent del concurs.

GUANYADORS I PREMIS<\/strong>
A les bases legals cal indicar molt clarament en quina data s\u2019anunciaran els guanyadors i per quina plataforma o m\u00e8tode s\u2019escolliran. No fa falta fer-ho davant notari, per\u00f2 dona m\u00e9s fiabilitat a l\u2019acci\u00f3. Tamb\u00e9 cal indicar els premis molt clarament, per evitar confusions.

PROTECCI\u00d3 DE DADES DE CAR\u00c0CTER PERSONAL I DRETS D\u2019IMATGE<\/strong>
En el cas que per participar els concursants hagin de deixar les seves dades personals i\/o alguna imatge, cal incloure una pol\u00edtica de privacitat on s’informi del tractament d’aquestes dades i es demani el consentiment corresponent.

FACULTATS DE L\u2019ORGANIZADOR EN EL CONCURS<\/strong>
En el cas que es decideixi prorrogar el concurs, deixar-lo desert o fer qualsevol canvi, cal indicar que l\u2019organitzador te dret a fer-ho.

CONTACTE PER A DUBTES I\/O RECLAMACIONS<\/strong>
Cal deixar un m\u00e8tode de contacte per a que l\u2019usuari que tingui dubtes o reclamacions sobre les bases legals ho pugui fer f\u00e0cilment.

ACCEPTACI\u00d3 DE LES BASES<\/strong>
Per finalitzar, deixar per escrit que els participants en el concurs acceptin expl\u00edcitament les bases descrites anteriorment.<\/p>\n\n\n\n

Per a m\u00e9s detall, en aquests enlla\u00e7os pots consultar les normatives espec\u00edfiques respecte els concursos que requereix Facebook<\/a> i Twitter<\/a>.

Recorda que les bases legals han d’apar\u00e8ixer sempre en tots els concursos, sortejos i promocions que realitzis en les xarxes socials. Les pots publicar al blog o p\u00e0gina web i compartir l\u2019enlla\u00e7, o b\u00e9 en el mateix post de la xarxa.
Tamb\u00e9 existeixen plataformes especialitzades en la realitzaci\u00f3 de concursos a xarxes socials que permeten agilitzar tot aquest proc\u00e9s amb garanties.<\/p>\n\n\n\n

Si tens previst llan\u00e7ar un concurs i necessites ajuda amb les bases, el nostre equip et pot ajudar, contacta’ns sense compromis.<\/p>\n\n\n\n

L’equip de PymeLegal,\n\n<\/p>\n","protected":false},"excerpt":{"rendered":"

Els concursos en les xarxes socials s\u00f3n cada dia una pr\u00e0ctica m\u00e9s com\u00fa i establerta per la majoria de les empreses. \u00c9s una forma r\u00e0pida, c\u00f2moda, i moltes vegades econ\u00f2mica, d\u2019aconseguir nous seguidors i fidelitzar a la comunitat, per\u00f2 quantes d\u2019aquestes empreses treballen les bases legals per regular-los? En aquest post, detallarem que han d’incloure … Read more<\/a><\/p>\n","protected":false},"author":3,"featured_media":6821,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[115],"tags":[],"class_list":["post-7368","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-rgpd-ca"],"yoast_head":"\nBases legals per concursos a les xarxes socials. - PymeLegal<\/title>\n<meta name=\"description\" content=\"Els concursos en les xarxes socials s\u00f3n cada dia una pr\u00e0ctica m\u00e9s com\u00fa i establerta per la majoria de les empreses. \u00c9s una forma r\u00e0pida, c\u00f2moda, i moltes vegades econ\u00f2mica, d\u2019aconseguir nous seguidors i fidelitzar a la comunitat, per\u00f2 quantes d\u2019aquestes empreses treballen les bases legals per regular-los?En aquest post, detallarem que han d'incloure aquestes bases perque compleixin amb la normativa de cada xarxa social. Partirem de la base d'un concurs de participaci\u00f3 oberta i gratuita.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pymelegal.es\/noticias\/rgpd\/bases-legales-para-concursos-en-redes-sociales\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bases legals per concursos a les xarxes socials. - PymeLegal\" \/>\n<meta property=\"og:description\" content=\"Els concursos en les xarxes socials s\u00f3n cada dia una pr\u00e0ctica m\u00e9s com\u00fa i establerta per la majoria de les empreses. \u00c9s una forma r\u00e0pida, c\u00f2moda, i moltes vegades econ\u00f2mica, d\u2019aconseguir nous seguidors i fidelitzar a la comunitat, per\u00f2 quantes d\u2019aquestes empreses treballen les bases legals per regular-los?En aquest post, detallarem que han d'incloure aquestes bases perque compleixin amb la normativa de cada xarxa social. 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